Launched in 2013, New Balance Numeric translates the company’s long experience in athletic footwear into shoes designed specifically for skateboarding. Grip-tape wear, board feel and the impact of repeated landings place demands on a shoe that ordinary lifestyle models do not face. Numeric approaches those challenges through different constructions, materials and cushioning systems.
Pro riders such as Jamie Foy, Tiago Lemos, Brandon Westgate and Andrew Reynolds reflect the range within the collection. Some silhouettes emphasise a protective cupsole feel, while others aim for direct contact with the board. The familiar New Balance design language remains visible, but the purpose is firmly skate-specific. At BUD, Numeric is about choosing the support and response that suit the way you skate.
