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Shake Junt began in 2005 as a video project among friends, driven by Shane Heyl and the energy of sessions filmed on old camcorders. It did not start from a polished branding exercise. Instead, its identity grew out of a crew, with green-and-gold graphics, unfiltered humour and people who clearly enjoyed skating together.
Filmmaker Beagle helped turn that atmosphere into cult footage, with projects such as Chicken Bone Nowison and Shrimp Blunt. The name expanded onto griptape, bearings, hardware and clothing, but the videos remain central to its personality. Shake Junt appeals to skateboarders who appreciate the social side of a session as much as the tricks. At BUD, the brand brings a recognisable, loud voice to the everyday components of a skateboard setup.
